We've had the opportunity to be involved in several interesting projects. One particular client, who was getting married for the second time (and therefore pleased to be back in a black tuxedo), wanted to make a very unique entrance at his wedding.
Is your computer sound turned on right now?
We ask, of course, because adding background audio to your site, such as what we've done on this page, can greatly enhance a user's web experience by setting the mood you want. We've chosen to include some synth-based chords on this page to illustrate the point.
Adding sound to Flash elements and entire pages isn't as expensive as most people might think. In fact, setting the stage for your potential audience by utilizing audio has been proven to work—whether it be to soothe or excite. Salon and Spa sites use this technique often; while others simply add sound effects to clickable items, like menus. However, sound enhancement should be used judiciously. The last thing people want is to be startled with an unexpected high-pitched sound while surfing the Web in a quiet place. With online audio, less is more.
Common Web-based Projects
Much more common than attaching sound to a web page, and more useful, is simply using the page as a repository for audio-based projects—either for immediate listening or for download.
There are many practical options and applications regarding placing sound files on a website. Some examples are:
Audio conference calls for corporations (such as quarterly Wall Street earnings statements for publicly held companies)
Presentations and speechs archived for college and university faculty and students
Multi-media presentations with audio voiceovers (training)